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Speakers & Workshops

KEYNOTES:

FRIDAY BREAKFAST KEYNOTE SPEAKER: JANIE WALTERS, MOTIVATIONAL SPEAKER presents “The Garbage Truck Comes On Tuesdays and Fridays”

Janie Walters understands that we can find humor and joy in all of life’s situations and she incorporates those into her presentations and even the content of her hilarious book Blow a Bubble, Not a Gasket. Merging relevant subject matter with entertainment, she knows how to energize and challenge those who attend her keynotes. The owner of Champion Communications, Janie is a full-time motivational speaker, a human communications specialist, and an award-winning educator, with more than 25 years experience at the secondary and college levels. She had made presentations to over 800 national, state, and local conferences.

Janie’s keynote will address neutralizing negatives:
• Remaining Positive While Experiencing Negatives
• Definition of a negative
• Six things we can do to neutralize negatives

FRIDAY LUNCHEON KEYNOTE SPEAKER: CHRIS CHAMBERLAIN, AUTHOR

Chris Chamberlain is a food, drink, wine, spirits, travel and personal interest writer based in Nashville, Tennessee, where he has lived his entire life except for four years in California where he studied liberal arts at Stanford University and learned how to manipulate chopsticks. He is a regular writer for the Nashville Scene and their “Bites” food blog. He is also the Southern correspondent for FoodRepublic.com, a national website dedicated to “Drinking, Eating, and Living the Way a Man Should.” He has also contributed to the Nashville City Paper, Nashville Lifestyles, Her Nashville, Relish, Julep, Local Palate, The Bourbon Review, 2001 Edgehill, the SFA’s Gravy newsletter and as a kitchen gadget reviewer at www.geardiary.com. His travelguide and cookbook, The Southern Foodie: 100 Places to Eat before You Die and The Recipes That Made Them Famous was released in 2012 by Thomas Nelson Publishing, and he is currently working on a sequel for 2014.

ABOUT THE BOOK:
Thirteen states, 100 chefs, and 134 recipes later, one thing is clear: the food of the American South tells a story that spans the distance from New Orleans to Louisville, Little Rock to Charleston, Nashville to Dallas, and every city in between. The Southern Foodie explores a hearty swath of the South’s culinary culture, following its roots and exploring its evolution in the region’s best restaurants, showing you where the South eats and how to create those distinct flavors at home. You’re sure to rediscover old favorites and get a closer look at the delicious new traditions in Southern cuisine.

CLUB WORKSHOPS:

Friday Morning

Want to Host a Conference? Here’s How.

Michael Torano (AAF Knoxville)
Michael Torano, D7 Conventions Coordinator, will discuss how to pitch for and host a district conference. All club leaders who may one day host a Spring Convention, Leadership Conference or Fall Board meeting should attend.

Who’s Next? Cultivating Future Club Leaders and Board Members

Susan Ewing (AAF Memphis), Jessica Stanford and Joey Herzberg (AAF Augusta)
Discussion will include acquiring, training and grooming individuals for positions on local club boards to ensure continuity, integrity, diversity and professionalism in club leadership. Anyone involved in board planning should attend.

Friday Afternoon

Now It’s Your Turn! Help for Incoming Club Presidents to Plan Your Year

Vicki Mills (AAF Central Georgia)
Discussing with incoming presidents how to get their year planned and started, including the importance of having a solid budget and insurance. This is an enhancement and continuation of what Vicki presented in Augusta at Fall Board. All presidents-elect should attend, as well as anyone seeking to become president of their home club one day.

Herding Cats: A Roundtable Discussion for Regional Directors

Amanda Fontaine (AAF Jackson)

Who’s in Charge Around Here? A Roundtable Discussion for Club Executive Directors

Mark Farrar (AAF Nashville)

Saturday Morning

What Worked and Didn’t Work? A Council of Presidents Meeting

Amanda Fontaine (AAF Jackson)

2012 ADDY® Software Review and Evaluation

Michele Massey (AAF Tuscaloosa)
Recap session led by Michele Massey, National Addy Awards Committee Vice Chair, about experiences with this year’s ADDY turn-in (both local and District levels discussed). Anyone involved in this year’s and/or next year’s ADDYs should attend.

PROFESSIONAL DEVELOPMENT WORKSHOPS:

Friday Morning

It’s Been A Pleasure Doing Business With You!

Janie Walters (Professional Speaker/Trainer)
Janie redefines customer service by addressing questions like: What do we already know about customers? How do we perfect the customer “moments of contact?” What are the 7 systems needed for service? How can we think like a customer?

Friday Afternoon

How to Make Your Presentations Not Suck

Tim Mask (Maris, West & Baker) & Janet Zito (Executive Consultant)
Janet and Tim will explore best practices for building and delivering presentations that don’t suck and border on being ridiculously uber awesome!

Firing On All Cylinders

Kim Todora (PPAI, Promotional Products Association International)
Kim will moderate an engaging panel discussion. This power-packed, idea-filled session will connect the dots between a variety of media to present highly effective real world integrated campaign executions. Industry thought leaders will present real world ROI-driven client case studies and integrated marketing communications strategies that delivered clear, consistent and competitive messages—an imperative today for every results-driven organization. Attendees will receive proprietary industry research studies, promotional products and a wealth of knowledge.

Saturday Morning

Design Certification — Is It Time to Grow Up?

Jim Temple (Ergon)
For all the designers and art directors out there who have burned the midnight oil, developed intense caffeine addictions and forgotten their kids’ names from the long hours, we salute you. Too often our profession is tainted by those who haven’t dedicated themselves to refine their skills or who just haven’t fully developed in the crafts. A threshold of industry-recognized competency is needed more and more to ensure the integrity and longevity of our profession.

Saturday Afternoon

Email by the Numbers: The Latest and Greatest in Email Marketing

Cynthia Price (Emma)
More than three billion people worldwide use email every day. Are they opening yours? Join Cynthia Price from Emma to learn how to make the most of your email marketing. Learn how to get noticed in your prospect’s crowded inbox, and how to turn those prospects into customers. We’ll cover great subject lines, designing for results, list growth strategies, making the most of mobile devices, and integrating social media. With 10 years of experience providing effective email marketing solutions for 40,000 businesses worldwide, the Emma team sets the standard for email success.

Sponsors
  Communication Arts Company PPAI Mississippi Press Services VCU Brandcenter Logo Miami Ad School    

Special thanks to our District 7 Sponsors